Social Media Manager

Requirements:- Professional qualification, or evidence of training/development in social media marketing.

Other Selection Criteria (skills, knowledge and experience):
- In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, YouTube, Twitter, Flickr etc.) and how they can be deployed.
- Ability to effectively communicate information and ideas in written and verbal format.
- Exceptional writing skills and ability to tailor content to platform.
- Ability to build and maintain client relationships.
- Strong community management experience.
- Avid practitioner and follower of evolving best practices and market trends in social media.
- Expert at leveraging social media analytics to improve performance and impact.
- Strong organizational skills, including the capacity to multitask while maintaining attention to accuracy/details.
- Ability to provide an opinion and explanation, receive critique, coordinate messaging, and create design balancing multiple dynamics.
Responsibilities:- Manage and grow the Companys presence on all social media channels including but not limited to Facebook, Twitter, Instagram and YouTube.
- Manage the development of or creating engaging digital content for social media channels which may include videos, memes, blogs, photos, personal testimonies, infographics, etc.
- Ensure content has a high visual and influential impact and meets relevant corporate guidelines.
- Develop and deliver social media optimization (SMO).
- Stay current with social media trends and best practices.
- Research opportunities for new social marketing platforms and select adapt current process to fit client needs.
- Contribute to the communications and marketing planning across the whole organization.
- Lead daily community management across all central brand social media outposts.
- Liaise with internal stakeholders on community management queries/issues.
- Ensure all content is on brand (working across all channels), whilst managing customer expectations as appropriate.
- Use Google Analytics and other data sources to assess impact efficiency of social media activity
- Continually survey the social media landscape to identify new platforms, research and analyze trends/opportunities to grow reach/opportunities to connect or convert core target audience.
- Perform other duties as assigned by the Management.

Salario: Negotiable