Job Summary
Staple Gate Media is seeking 2 full-time Social Media & Digital Marketing Specialists to join our team.
Minimum Qualification:
Degree
Experience Level:
Entry level
Experience Length:
1 year
Job Description
Staple Gate Media is seeking 2 full-time Social Media & Digital Marketing Specialists to join our team. This intermediate to senior-level position will be responsible for supporting our team in the execution of marketing and communication strategies for our company and clients.
Job Responsibilities:
Collaborating with the Director of Marketing to reach key marketings objectives
Create Integrated Social Media Marketing Strategies
To design and implement special promotional offers (monthly and otherwise) communicated through social media platforms.
Continue to grow an engaged, real community of followers and contributors on our multiple accounts with multiple channels.
Monitor user engagement and brainstorm areas to improve the content, reach and engagement
Build an online community by identifying opportunities to collaborate with like-minded organizations, influencers and other social accounts
Monitor industry trends, identifying opportunities for social strategies
Create Content Calendars
Create quarterly monthly content calendars
Create and schedule posts
Manage and Create Custom Content
Create strategies to bring engaging content to buy our products and to develop our social channels which can include events, photography, infographics, contests, blog posts, videos and more
Content to integrate with other communication channels wherever possible including advertising, PR, website content.
Create layout recommendations, write copy and oversee the creative development of graphics
Support the Development and Execution of Paid Digital Media Strategies
Includes graphic layout recommendations for display ads, copy for search engine marketing, paid social ads and more.
Monitor Social Media Feeds
Monitor and produce content for social feeds such as Facebook, Youtube, LinkedIn and Instagram
Includes creation of a response referral sheet on key questions/areas of discussion
Feedback back to marketing teams or internal parties as needed for further communication plans
Create Bi-Monthly Summary Reporting
Capture and analyze metrics across the multiple accounts and channels
Provide an in-depth monthly overview of content wins and opportunities
Set specific objectives and report costs vs growth
Track competitor accounts and report on their strategic wins/losses
Qualifications and knowledge
Minimum 4-5 years of experience working in social and digital marketing required
Experience with developing, implementing and managing social media strategies
Adept at creating reports including set up of google analytics
Experience with WordPress
Exceptional copywriting and communications skills
Organized and detail-oriented
Proficiency with Adobe Creative Suite (Illustrator, InDesign, Photoshop)
Basic photography skills, including DSLR and photo editing capabilities, considered an asset
We will provide a competitive salary and benefits package for the right candidate as well as a professional and rewarding working environment. If you are interested in this exciting opportunity send your resume and cover letter
Note:
We thank all applicants for their interest, however only those selected for a follow-up interview will be contacted.
