Sales And Marketing Director

Responsibilities:Brand Strategy: Developing and implementing brand strategies and marketing plans to enhance brand awareness, visibility, and equity.Marketing Campaigns: Creating and executing integrated marketing campaigns across multiple channels, including digital, print, social media, and events, to drive customer engagement and lead generation.Market Research: Conducting market research, competitor analysis, and customer insights to identify opportunities for product innovation, differentiation, and market expansion.ROI Measurement: Monitoring and analyzing the return on investment (ROI) of marketing activities, adjusting strategies and tactics based on performance metrics and business objectives.Customer Acquisition and Retention: Implementing customer acquisition and retention strategies to grow the customer base, increase customer lifetime value, and reduce churn.Cross-Functional Collaboration: Collaborating with sales, product development, and other departments to align marketing efforts with business goals and priorities.Requirements:Bachelor's degree in Business Administration, Marketing, or a related field.Minimum of 5 years of experienceProven leadership and team management skills, with the ability to motivate and inspire team members to deliver exceptional service.Strong communication skill