LONTOR establish a successful image store in Lagos, Nigeria. We have successfully operated the image store for four and a half years now, and are proud that we're not only still in business, but growing.
As a reliable brand, LONTOR has been committed to providing high-quality, energy-efficient, convenient lighting and emergency household electrical products for the Nigerian consumer. With good quality and beautiful design, LONTOR today is welcomed by Nigeria market.
While many people think that LONTOR can’t cater customer demand for a long time, it isn’t. We regularly do customer satisfaction investigation to know more about customer demand. For instance, we had a large survey last year and get a lot information from the final customer. Having these information, we have developed many new series of products which are satisfied by a number of consumer in Nigeria.
LONTOR promotion efforts on local advertisement have also been very successful, bringing customers to the store and building credibility. LONTOR has done extensive advertising in the street, the main building and the main bridge. All the promotions make LONTOR being a stronger brand.
"Our business philosophy is to provide emergency products at a fair price," Lucy, LONTOR manager says. "We will bring the best products to the customer, but the price will be reasonable."Job Responsibilities
Overseeing and coordinating all activities and operations of the sales department:
Coordinating the activities of a sales team in order to build a healthy and profitable relation with buyers and other associates;
Assigning members of the team to the company’s accounts;
Devising new and original strategies and techniques necessary for achieving the sales targets;
Setting weekly, quarterly, monthly, and annual sales targets for the Sales Executives and other Sales Representatives, making sure these targets are realistic and achievable;
Defining and implementing sales policies and procedures;
Approving all sales plans and budgets.
Researching and identifying sales opportunities, generating leads, and targeting potential clients:
Looking for and establishing contact with prospective customers and clients for their company; and
Acting as a company representative in trade shows and other related events.
Developing, maintaining, and improving relationships with key accounts to maintain a high level of service and client loyalty.
Meeting with other company Managers to ensure that business objectives are being properly executed and are on schedule.
Liaising with the Marketing department in order to create a more thorough and effective sales campaign and strategy:
Putting together a team formed by a Project Manager, Product Designers, technical experts, and other professionals to help develop a marketing plan that would benefit both the client and the company; and
Carrying out brand promotion.
Overseeing the recruitment and training processes of new staff members:
Monitoring the performance of teams and sales goals;
Reading and evaluating the staff’s sales reports; and
Ensuring that each team member meets individual goals, as well as the overall sales goal of the company.
Keeping up-to-date on current market changes and trends to be able to come up with new and original sales strategies:
Staying updated in the latest trends in sales by regularly reading specialized literature and attending workshops and seminars; and
Keeping track of the competition and all new trends and products in the market.
Required Skills and Qualifications
6 years managerial experience
Knowledge of Fan and lighting industry
Adaptive personality with the ability to learn and apply new sales strategies quickly:
Being resilient when facing challenges.
Strong people management skills; ability to assemble and manage a team of professionals.
Exceptional communication and interpersonal skills:
Communicating clearly, both in writing and verbally, in order to create a clear and communicative environment with their Sales team, as well as with important clients;
Having a friendly and engaging personality in order to create positive interactions with clients;
Being able to assist their team members while resolving customers’ issues; and
Providing high levels of customer service to existing clients and potential customers.
Being resourceful, energetic, driven, and structured.
Strong organizational, operational, and planning skills in a sales focused environment:
Multitasking; being able to work in a dynamic, fast-paced environment;
Being proactive and goal-oriented; and
Being able to work independently with minimal supervision.
Analytical, problem-solving, and decision-making skills:
Identifying issues and resolving problems in a timely manner; and
Being able to gather, monitor, and analyze all types of quantitative and qualitative data into sales reports.
